Tag Archives: Marketing

Top AdWords Mistakes

Using Google AdWords is a fantastic way to have your website found by those whom you are targeting. Using this method is easy, direct and can get you great results when it is implemented properly. Why then, do some site … Continue reading

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AdSense for mobile content now integrated with DoubleClick Mobile

Last week we launched our new mobile image ads, which give mobile web publishers the flexibility to display image ads in addition to text ads on their sites. As of today, AdSense for mobile content publishers who have configured their … Continue reading

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Blogging Tips From an Expert Blogger

Blogging Tips from an Expert. What makes some blogs better than others? How important are subscribers, Google PageRank, and Technorati score? What can you do to make your blog stand out? Jim Kukral and Paul Richlovsky of fathomseo.com discuss some blogging tips for what really makes a good blog. Continue reading

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Fahy to lead Yahoo’s European marketing

Yahoo has appointed BlackBerry and former Orange executive Kristof Fahy to a top marketing role to revitalise the company’s brand across Europe. Fahy, who takes the newly created role of vice-president of marketing for Europe, will be responsible for overseeing … Continue reading

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Top 10 Search Providers, June 2007

Nielsen//NetRatings reports July 2007 data for the Top Sites by Parent Company and Top Brands. In addition, Nielsen//NetRatings reveals the Top Advertisers by Company for July 2007. Table 1. Top 10 Parent Companies, Combined Home & Work (U.S.) Example: The data … Continue reading

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Walk2Web: Walk Don’t Stumble The Web

With StumbleUpon recently acquired for somewhere between $60 and $75 million it has brought other similar sites into the spotlight as the search is on for the next Stumble. StumbleUpon leverages a stupid plain simple approach to enable its users … Continue reading

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AdWords Campaign Optimizer now available

Today, we’re happy to announce the launch of a new ad performance tool called Campaign Optimizer. It’s an on-demand AdWords tool that provides personalized campaign ideas in just minutes. We’re always looking for ways to help you improve your account … Continue reading

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AdWords Editor 3.5 Update

We’d like to ask anyone still using AdWords Editor 2.0, 2.5, or 3.0 to upgrade to the latest version (3.5) before July 10, 2007. After July 10, versions 2.0, 2.5, and 3.0 will no longer be supported. To upgrade, just … Continue reading

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Google Adwords Landing Pages – new factor into the Quality Score

Inside AdWords – http://adwords.blogspot.com/ From time-to-time, we improve our algorithms for evaluating landing page quality (often based on feedback from our end-users), and next week we’re launching another such improvement. Thus, over the coming days a small number of advertisers … Continue reading

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Introduction to Affiliate Marketing

How to select an affiliate program that works for you? Affiliate programs are a great means of earning some handy cash; but not all affiliate programs are profitable. Some will only take up your time and energy and some others … Continue reading

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