Posts Tagged ‘Marketing

Top AdWords Mistakes

In: SEO News

26 Dec 2009

Using Google AdWords is a fantastic way to have your website found by those whom you are targeting. Using this method is easy, direct and can get you great results when it is implemented properly. Why then, do some site owners have troubles and not see the expected results? The answer is [...]

Last week we launched our new mobile image ads, which give mobile web publishers the flexibility to display image ads in addition to text ads on their sites.
As of today, AdSense for mobile content publishers who have configured their sites to display mobile image ads can now have ads served to their sites from DoubleClick [...]

Blogging Tips from an Expert. What makes some blogs better than others? How important are subscribers, Google PageRank, and Technorati score? What can you do to make your blog stand out? Jim Kukral and Paul Richlovsky of fathomseo.com discuss some blogging tips for what really makes a good blog.

Yahoo has appointed BlackBerry and former Orange executive Kristof Fahy to a top marketing role to revitalise the company’s brand across Europe. Fahy, who takes the newly created role of vice-president of marketing for Europe, will be responsible for overseeing all of Yahoo’s brand development, customer insight and communications in Europe.
He joins from Research in [...]

Nielsen//NetRatings reports July 2007 data for the Top Sites by Parent Company and Top Brands. In addition, Nielsen//NetRatings reveals the Top Advertisers by Company for July 2007.
Table 1. Top 10 Parent Companies, Combined Home & Work (U.S.)
Example: The data indicates that 44.7 million home and work Internet users visited at least one of the New York [...]

With StumbleUpon recently acquired for somewhere between $60 and $75 million it has brought other similar sites into the spotlight as the search is on for the next Stumble.
StumbleUpon leverages a stupid plain simple approach to enable its users to discover new places and videos on the web. If you are not one to “stumble,” [...]

Today, we’re happy to announce the launch of a new ad performance tool called Campaign Optimizer.
It’s an on-demand AdWords tool that provides personalized campaign ideas in just minutes.
We’re always looking for ways to help you improve your account performance and increase your advertising return, and we’re excited that this tool can help jumpstart your optimization [...]

We’d like to ask anyone still using AdWords Editor 2.0, 2.5, or 3.0 to upgrade to the latest version (3.5) before July 10, 2007. After July 10, versions 2.0, 2.5, and 3.0 will no longer be supported. To upgrade, just follow the automatic download prompt that appears whenever you start AdWords Editor. You can find [...]

Inside AdWords – http://adwords.blogspot.com/
From time-to-time, we improve our algorithms for evaluating landing page quality (often based on feedback from our end-users), and next week we’re launching another such improvement. Thus, over the coming days a small number of advertisers who are providing a low quality user experience on their landing pages will see increases in [...]

How to select an affiliate program that works for you?
Affiliate programs are a great means of earning some handy cash; but not all affiliate programs are profitable. Some will only take up your time and energy and some others may even spoil your website reputation. This is why you got to carefully select your affiliate [...]


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